Aquasports Marine Australian Dealer of the Year 2011

Western Australia’s Aquasports Marine has been named Mercury Marine’s Australian “Dealer of the Year” for 2011.

“My sincere congratulations to everyone at Aquasports especially Nick and Lino Di Toro – the two brothers who own the company and provide incredible drive,” said John Temple, Mercury Marine’s General Manager, Australia, New Zealand and South Pacific (ANZP).

“They have a motto – Pride is the Difference – and the whole Aquasports team is living proof of that. They take pride in everything they do and it really shines through.”

Mercury’s “Dealer of the Year” awards are decided via an exacting process which looks at the whole of a dealership’s business.

“Of course sales are important but it goes much deeper than that,” said Will Sangster, Mercury’s Sales Director ANZP.

“The awards are based on business growth, customer service standards both day-to-day and special events, the presentation of the dealership itself, as well as the way they’ve supported Mercury products and programs.

“With the Western Australian mining boom continuing some people might think doing business in Perth is easy, but competition is fierce and these guys have had to work really hard to achieve what they have within the WA market.  Congratulations to the entire Aquasports team, the award is well deserved.”

Aquasports Marine wasn’t the only Mercury dealership to be recognised for their outstanding work, with other winners being;



                                       NSW Dealer of the Year                     T.R MarineWorld

                                       QLD Dealer of the Year                      Sugar City Marine

                                       WA Dealer of the Year                       Aquasports Marine

                                       SA Dealer of the Year                        Christies Beach Marine

                                       NT Dealer of the Year                        Boatland Winnellie

                                       Victorian Dealer of the Year               Eade’s Xtreme Marine


                                Stephen Mills Service Excellence Award      David Brown – Nitro Marine


MerCruiser dealers were also recognised at Mercury’s annual awards.

Hitech Marine was named MerCruiser Dealer of the Year for the 4th consecutive time.

Also in the winners’ circle were two of Australia’s industry-leading original equipment manufacturers (OEMs). Performance Marine continued to dominate the towsport sector with its Spy boats, while Berowra Waters, master distributor of the Bayliner brand, took out the honours on the sterndrive front. Skiboat builder Sterling Camero, which in 2011 switched to MerCruiser exclusively, had a great year which was recognised with the Outstanding Sales Achievement award.



                                         Dealer of the Year                              Hitech Marine

                                         Outstanding Sales Achievement           Sterling Marine

                                         OEM of the Year (Sterndrive)               Berowra Waters Wholesale

                                         OEM of the Year (Tow Sport)               Performance Marine


“At Mercury Marine we have outstanding products but our dealer network is second-to-none as well,” John said.

“They are out there at the coal face every day so I’d like to congratulate each and every one of our winners for the great job they do – not only for Mercury but, most importantly, for the customer.”