Groundbreaking Lowrance HDS launches to great applause

Groundbreaking Lowrance HDS launches to great applause
Navico Australia’s national ‘roadshow’ for the trade launch of the Lowrance High-Definition System (HDS) is underway, attracting “excellent turnout and great response”, according to Director of Sales and Marketing,
Damien Weber.
“We’ve been to Sydney, Melbourne and Tasmania, we’re visiting Adelaide and Perth this week, then we’re on to Brisbane and Darwin next week,” Mr Weber said.
“It’s great to get all our dealers together, along with the Lowrance Pro Team, and take the opportunity to introduce this revolutionary product in person.”
The Lowrance HDS is the first multi-function system to bring together true high-definition sonar, charting and
radar in a best-in-class display and interface – the ideal solution for boaters who require an easily networked
or standalone electronics package.
It boasts a revolutionary series of multi-function displays, combining built-in award-winning Lowrance
Broadband Sounder™ technology, innovative chartplotting and intuitive operation in an attractive new case
design that is more convenient to install. Fully expandable, the HDS also accommodates Ethernet radar and
NMEA2000 networking for fuel, engine and boat-operations management solutions.
For anglers, Broadband Sounder™ delivers peerless echo clarity and the highest underwater definition ever
achieved by Lowrance – in both freshwater and saltwater, from shallow water through to extreme sea
depths. In a nutshell, the system’s greater sensitivity, minimal clutter and amazing separation of fish from
cover helps anglers find more fish.
The HDS series also offers remarkable mapping functionality, including support for the full-range of
Navionics® cartography. There’s also the new feature known as ‘TurboView™’, which delivers seamless
zooms and 2D-3D chart displays, striking depth views in 2D and 3D, plus high-speed panning/zooming with
aerial views for all Platinum chartcards, and seamless zoom for Navionics® Gold.
“It’s a totally new-look product, which is also the platform for a host of other new features to come out this
year,” Mr Weber said.
“The next innovation, our extraordinary Broadband Digital Radar, will be introduced at the Sanctuary Cove
International Boat Show in May.”
Further information: Navico Australia – (02) 9936 1000 or visit: